Of a Premiere, payment of dividends and 2 P’s.

What the much touted advertising award factions and their functions ended up doing, an out-and-out Bollywood flick managed to undo.
And that too in style. Must be the CK factor.

Hold on to your tickets, you free-flying, mile-gathering, frequent flyer number touting, MBK shopping types.
It’s not available in stores and the shores of Thailand. Not yet.

I am talking about Cheeni Kum. Or in keeping with the current trends of alphabet dropping – CK.

CK has got anyone and everyone, even remotely concerned with advertising, flocking to the nearest screen. No debate (at least not before entering). No Goa. No Land’s End lawns. No nothing.

Anyways, the concerned agency management is thankful. Not just to the director and producer of CK, but to every single employee who has taken time out (that is in case he or she hasn’t been invited to the premiere) to go and spend a few hours watching it.
Those few peaceful hours where all questions of the other ‘P’—Payment of Dividends were put to rest.
The corridors were empty, the cabins less smoke filled and the only milega kya? pertained to that extra ticket or invite.

Superb!

This leads us to the 2 P’s I mentioned in the header to this post.

Post CK, my work place has been hit by a tsunami of mass Plotting -- that’s a P.
Yes, plots are being hatched. Movie plots. And that too, one too many. All of which were, till now, i.e. the 25th as dormant as Fiji. There's some defenite movements underground!

The effects need to be seen to be believed.
Take a walk along the corridors and the place once alive with loud music and louder people bear witness only to bodies hunched over their newly acquired or company provided (as the case may be) PowerBooks, MacBooks, Waio’s and Dell’s furiously jabbing away at the keyboard.

A quick peek at a DVD here, a quick read on the net there, an in-depth search on Wikipedia and back to the almost-choreographed punching of the keyboards.

Why and how so many Powerbooks, MacBooks, Waio’s and Dell’s.
Ignore the why.
And here’s the How -- Personal Loan.

So before the interest rates go up and more importantly my interest to vomit out my idea onto an LCD screen dies out, let me for once answer that pesky voice on the phone with ‘Yes ma'am I’m interested!’

Till then, take care and stay blessed!